Saturday, April 9, 2011

Magazine Ad

For the Magazine Ad I chose to run an ad in gameinformer magazine. It is a very pricey magazine to run an ad in but its very popular. It cost $177,284 to run a full page ad in the magazine.

Purpose
The purpose of this ad is to get people to look at my ad and gauge their interest and want to come check out East Adams Street Lounge.

Project Specs - The full bleed spec is a 9.25 x 11 InDesign document. The trim markings will be at 9 x 10.75 and the margins are at 8.5 x 10.25 which makes the bleed at .125 and the margins are at .25

Target Audience
The target audience for my ad is going to be the same as what the target audience for the magazine is. 18-24 year old males. Young people are the usual ones to go to bars and drink.

Call to Action
The call to action is to get people to come to the East Adams Street Lounge to have a good time and spend some money. We have everything there so its a good time.

Thumbs - Here are my thumbs for the ad
Rough - Here is my rough draft of my final ad. Should look something like this
Final Screen Grab - Here is my final grab of my pdf for East Adams Street Lounge
The Picture taken in this ad was taken by me with my own camera and I am allowed to use the facebook logo via the elements to copy folder

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